Fashion & Accessories
How Sobooster Becomes The Lasting Search Solution For Classic Football Kit
12%
Traffic increase one week post-launch
1M+
Total sales generated in one year
200%
Site search usage increased
Company
Doug & Matt sparks their now 14-years-and-growing business with their passion for classic and nostalgic football shirt designs. From esteemed collectors to average enjoyers, they have successfully carved a niche by selling retro & vintage-designed shirts used by 50+ teams worldwide. Needlessly to say, the legacy and the stock they hold are phenomenal and warrant an intricate sorting system.
Without question, this is the best collection filter and smart search app on the Shopify app marketplace. We tried and uninstalled many others before we were saved by this app. If you have a lot of filter options and values, this app will save your store with it's bulk upload feature. The support is great. We love this app.
Lewis Davison
Owner, Classic Football Kit
Challenge
Their review stated that the Classic Football Shirts team has tried and installed many collection filters before, but none satisfies their requirements.
Their unique products have multiple specifications, including year model, match worn, players, condition, and more. Hence, the hand upload seems impossible; they need a solution with bulk upload to keep up with many filter options and values.
And that’s the 1st reason why Classic Football Shirts stucks with Sobooster.
Solution
Sobooster provides an all-in-one search system that can handle thousands of product specifications and enable merchants to select their filter options of choices from the cluster. Our smart search and filter solution is also aesthetically pleasing, with a user interface that is highly praised by both Classic Football Shirts and their customers.
Moreover, we work closely with the team to expand our integration capabilities as their business grows and includes more apps in the ecosystem.
The results from our work together are phenomenal in both the user experience and conversion optimization.
Results
We solve the massive filter options problem by enabling Classic Football Shirts to create their filters within the app, then adding all of the values for each filter in a CSV file and bulk uploading them at once.
The team sees the sales increase with people quickly finding exactly what they want by using the filter and search features. It also helps that we have “the best-looking filter on the Shopify app store” with ”nothing but fantastic feedback” from their customers.
Moreover, Sobooster provides options to pin preferred products and set merchandising rules to order the products within collections to favor the ones they would like to feature. This feature directly impacts how Classic Football Shirts promotes their unique designs for sales campaign purposes.
In addition, our advanced search solution also includes analytics which provides very helpful insights into how visitors navigate the store. From here, the team can make calculated decisions on how to optimize their product selection for better conversion.
But above all, Sobooster’s dedication to cater to Classic Football Shirts' every need is why they stay with us. From integration and feature support, we stay alert and respond quickly with an on-time solution that allows our merchants to use our app frictionlessly.
We recommend this app to anyone serious about providing a high-quality collection filter and search for their Shopify store.